Comments for How to present fuel economy on a Toyota Prius

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Great job, Bill
by: Mick

Your story was presented in great fashion highlighting each of the feature, function, benefit presentation items.

You may have, but if not, consider using the cost savings and relate it to how much it reduces the monthly cost of buying a new vehicle. In your example your customer is saving almost $200 in fuel alone which offsets a large portion of the new car payment. Congratulations and thanks again for sharing your success story.

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